SolarAid´s Social Enterprise, SunnyMoney, has sold its Millionth Solar Light

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SolarAid´s Social Enterprise, SunnyMoney, has sold its Millionth Solar Light

SolarAid celebrates their millionth solar light sold as a major milestone for solar in Africa; providing evidence that charity can use business based solutions to bring about social impact.  On March 25, 2014, SunnyMoney sold its millionth solar light to families living without electricity in rural Africa. This not only means that over 6 million people are now benefitting from renewable power, but also an estimated $235,000 is being saved every day by families thanks to solar lighting. SunnyMoney has grown from selling less than 1000 solar lights per month in 2010 to an average of 50,000 each month this year. This remarkable growth reflects the huge need for affordable, accessible and trusted energy solutions. CEO Steve Andrews explains how innovative community-based approaches have been key to sparking the growth that is necessary for building a sustainable market solution: “In the last year, we have worked closely with teachers who act as solar advocates to raise awareness, instil trust and create channels for solar lights to be purchased in rural villages. Once people see a neighbour’s light shining bright, demand grows. We then engage local agents to stock and sell solar products”. As SunnyMoney continues to grow in Kenya, Malawi, Zambia and Tanzania each country enterprise will become financially self-sustaining and generate surplus revenues that will be recycled back into the charity. This will support SolarAid’s fundraising, enable country expansion and their research, policy and advocacy work. Sales of another million lights and two new country programs are planned in the coming year. After having served as CEO of SolarAid and SunnyMoney for more than three years and having led the company to this outstanding landmark, Steve Andrews will be leaving the organization later this year. Solar Aid´s CEO Position will be held by Andy Webb, while SunnyMoney will be recruiting a new CEO, reporting into the SunnyMoney Board.

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